Adee

Big Ideas. Small Bites.

AI summaries you can finish in 3–6 minutes, built to reduce doomscrolling and protect your attention.

Overview

Adee brings your information diet into one place. It reads your topics and preferred sources, finds quality across Substack, YouTube, and the web, then delivers concise, trustworthy summaries sized for short sessions with audio — built for focus, not for hooks.



Role:
Design Lead

Duration:
2 Months



Contribution:
Product Design
Brand Direction
Design system
Interaction design
UX writing
Prototyping

Platform:
iOS App


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Problem

News is constant, loud, and fatiguing. Most feeds reward endless scrolling and hot takes, not clarity. People want to stay informed without giving up their time or attention to infinite timelines. Adee tackles this with short, trustworthy, audio-friendly summaries that fit into tiny pockets of the day.


Challenges &
Constraints

  • Design for focus in a space optimized for distraction.

  • Balance curation with user control and discovery.

  • Make audio first without sidelining readers.

  • Keep summaries faithful to source context.

  • A Solo build, so scope, velocity, and clarity matter.


Audience &
Use Case

Persona
Busy knowledge workers and curious generalists who value depth but only have a few minutes.


Primary scenario
Micro-sessions during commutes, breaks, and in-between moments where 3–6 minutes is the realistic time budget.


Success Criteria

Pre-launch: treat these as hypotheses until tested.

  • Time to value ≤ 60 s for 80% of first-time users

  • Completion rate70% for one summary in the first session

  • Audio adoption:1 in 3 sessions by the target segment uses audio

  • Back-and-forth between feed and article ≤ 1 per summary on average

  • Perceived calm/clarity: +2 on a 5-point Likert scale after tasks


Solution

Adee delivers a curated feed with time chips, clear topic labels, and an audio-first player. Opening a summary shifts the UI into a focused reading and listening mode that reduces on-screen noise. Section navigation encourages intentional exploration, search is tuned for topics and sources, and settings provide simple control of narration, text size, and autoplay. The system favors mindful discovery over accumulation.


Process

Foundations

Adee is a calm place to stay informed in short sessions.
The goal is finishing, not endless grazing.

  • Gather trusted sources in one feed

  • Single-task experience that protects focus

  • Bite-sized without losing depth


Key Decisions

Explicit bets to reduce choice load and speed learning.

  • 3–6 minute AI summaries with audio parity

  • Personalization by topics, publications, creators

  • Time made visible on cards and screens

  • Forced focus: audio pauses when you leave the article or app


App Structure

Clear places for “now,” exploration, and control.

  • Curated

  • Discover

  • Search

  • Bookmarks

  • Settings

View Prototype

Validation

Planned studies before launch.

  • Usability test · First-time tasks to measure time to value and navigation clarity.

  • 5-second tests · Card comprehension and time chip usefulness.

  • A/B prototype · Mini-player prominence vs distraction.

  • Qual interviews · Perceived calm, trust in summaries, audio satisfaction.


Learnings

  • Designing with “time” as a visible constraint improves prioritization and flow.

  • Audio and reading can share one surface if states stay predictable.

  • Small, consistent motion cues help users feel oriented without adding noise.


Next Steps

  • Run the planned usability and perception tests, then tune IA and player defaults.

  • Integrate real content pipelines and narration standards.

  • Ship an MVP to a small cohort, instrument the success criteria, iterate.

Next
Next

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